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Enabling Every Sales Channel

We have helped over 300 B2B companies implement their 'big ideas' for driving growth through Playbooks, training, and reinforcement. These client specific Playbooks are the foundation for experiential training that build momentum and lead to mastery.

Insights based on client experience

Strategy Icon


Provide clarity on where to go, who to engage, and what to sell

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Messaging Icon


Enable a consistent compelling conversation with customers

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Process Icon


Define the practices, roles, tools, and metrics for successful sales execution

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Leadership Icon


Equip sales managers to operate as coaches and change agents

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Latest Insights

  • Does Your Company Have a Sales Leadership Culture? Thursday, January 19, 2017
    Most B2B companies care about and invest in their sales culture, but often forget the importance of building a sales leadership culture . Their best sales reps are promoted into a sales management p...
  • A Competency Model for Selling in the Digital Age Thursday, January 12, 2017
    A Whole 'Nother Species- Homo Digitalis Salesus  Anthropologists are looking carefully at signs of evolution, caused by changes to the fitness landscape br...

Create Content

We create sales education and customer-facing assets that enable insight selling conversations.

Build Playbooks

We build sales messaging playbooks that provide what to know, what to say, and what to show in a given selling scenario.

Develop Skills

We deliver training programs that equip sales people with the confidence and ability to lead a compelling dialogue.

Clients in Action

Peek into any content development workshop or training session led by DSG and you find people engaged, learning from each other, creating new ideas and moving forward. Every week, DSG facilitators and playbook creators are on the ground working with clients all over the globe. Favorite locations in 2014 have included Seattle, Abu Dhabi, St. Petersburg, Singapore, Geneva, Stockholm, London, Rio, and Toronto.

We'd love to hear from you! Set up a meeting to see content, playbooks, and training approaches that are relevant to your sales enablement priorities.

Phone: 1-877-371-2328