Partner Enablement Overview
DSG leads the development of three types of partner enablement playbooks:
- Sales Messaging - Delivering the right sales messaging to and through partners
- Partner Management - Providing high-value coaching and support through partner managers
- Joint Selling - Enabling direct sales teams to effectively co-sell with partners
Read about partner enablement scenarios, a playbook approach to partner enablement, how a partner playbook is developed and launched, and how organizations increase partner mindshare.